As seen in the video above, one lucky fan in yesterday’s SportsNation audience took home a customized Seattle Seahawks Edition Xbox One. Seahawks quarterback Russell Wilson joined co-hosts Max Kellerman and Marcellus Wiley in ESPN’s Los Angeles Production Center to promote the highly anticipated new Xbox One.
If you’re a fan of SportsNation, you probably have noticed the frequent incorporation of video games, consoles and culture into the show. There’s the giveaways, as when each member of the studio audience received a copy of “Call of Duty: Ghosts”; there’s the annual SportsNation/Madden Cover Vote campaign; and once, Memphis Grizzlies guard Mike Conley went to E3 2013 to report on the expo’s happenings.
Front Row sat down with Coordinating Producer Whit Albohm to talk about the connection:
SportsNation frequently incorporates the video game industry on the show. Why does it work? continue reading…