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posted by on January 10, 2013 4:44 PM

Updated list of ESPN’s commitment to journalism

EDITOR’S NOTE: As the calendar turns to a new year, Front Row wanted to update an important post we orginally shared in April of 2012. (UPDATED: March 5, 2013) UPDATED: May 2, 2013

Since that posting, ESPN’s commitment to journalism has continued to display itself across all platforms. Below is an updated list including some of the more recent examples added to what was originally published in April, 2012.

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Outside The Lines:
• Several research groups competed to study Junior Seau’s brain after he died. Did the NFL help pick the winner? – Steve Fainaru and Mark Fainaru-Wada

• First public airings of now-former Rutgers coach Mike Rice’s practice tapes. – Don Van Natta Jr. and John Barr

• NCAA President mark Emmert faces scrutiny over handling of Miami case – Tom Farrey

• A in-depth look at how Roger Goodell made the NFL bigger, richer, more powerful — and now more divided — than ever before. — Don Van Natta Jr.

• Behind the scenes of Auburn’s 2010 championship season which uncovered its hidden problem with synthetic marijuana, and the downfall of 4 players charged with armed robbery. – Shaun Assael

• As part of the ongoing collaboration with PBS’s Frontline, OTL looks at the Boston University study on Chronic Traumatic Encephalopathy (CTE) and how the research is being viewed by the medical community. — Steve Fainaru and Mark Fainaru-Wada

• Doctors discover Junior Seau’s brain had CTESteve Fainaru, Mark Fainaru-Wada and ABC’s Jim Avila

• Youth coaches face gambling charges (a follow-up to earlier reporting on gambling on youth sports in Florida) — Paula Lavigne

NFL Fan ViolenceJohn Barr

• Bounties in Pop WarnerTom Farrey

“Football at a Crossroads” series

• The Dallas Cowboys’ dip into the apparel business comes with allegations of sweatshop labor.Mark Fainaru-Wada and Justine Gubar

• Mike Webster’s brain injury history.Mark Fainaru-Wada

• Fight on State: In wake of scandal, power struggle spread from Penn State campus to state capital. — Don Van Natta

• UFC Fighter Pay: An investigation into fighter pay in the popular Ultimate Fighting Championship — John Barr

• Bobby Dodd: An investigation of the CEO and president of AAU Basketball, accused of molesting two former players from his youth basketball team in Memphis — Tom Farrey

• Cleve Bryant was fired for harassment after a university investigation determined he made repeated unwanted sexual advances toward a female administrative assistant over a two-year period. – Steve Delsohn

• Bernie Fine: ESPN broke the story that two former Syracuse ball boys were accusing assistant coach Bernie Fine of molesting them. — Mark Schwarz

• The money that moves college sports, in 2010, looked at several hot-button issues facing the NCAA. The topics included Rutgers and the athletic arms race; the role of TV money in college sports; controversy over the use of an athlete’s likeness; renewable scholarships; endowed scholarships and more. — Paula Lavigne

ESPN.com: continue reading…

posted by on January 10, 2013 3:22 PM

Forward/Rewind: College Basketball/ESPN Deportes


ESPN
Deportes


Lino Garcia, General Manager, ESPN Deportes

Lino Garcia

Lino Garcia

#Hashtag of the year for 2012:
#Euro2012. The Euro 2012 Championship was a key driver to the successful year we had for ESPN Deportes; through the tournament we had more than 5 million people tuning into our live coverage. In 2012, we delivered our highest-rated event (Euro 2012), month (June) and quarter (April-June), and our most-watched fiscal year. We are very proud of the successful coverage across all of our platforms; it underscored the value of sports in the Hispanic market, and proved our commitment to serving fans with content they want to consume.

#Hashtag of the year for 2013:
#Baseball. ESPN Deportes will offer the most comprehensive Spanish-language coverage of baseball this year with important international tournaments prior to the MLB season as well as more MLB games through every week during the season.

A big prediction for your property in 2013:
Hispanics continue to increase their consumption across digital platforms, so our big prediction in the coming year is that we’ll continue to push the limits in the mobile and online space by stimulating the growth of ESPN Deportes+, ESPN Deportes Mobile and our digital video offerings.
By Gabriela Nunez

FrontRowDesign_Final

Editor’s Note: With this multi-week series — the Front Row Forward/Rewind, 2013/2012 — ESPN’s Communications Department takes the pulse of content executives throughout ESPN for their views on what’s ahead across ESPN for 2013 and some of what transpired in 2012. The snapshots provide a look at where ESPN has been, where it’s going and how it plans on getting there.

College basketball

Jay Levy, ESPN Senior Coordinating Producer

Jay Levy

Jay Levy

Best off camera moment:
Dick Vitale having his picture taken with Jay-Z for his Twitter account at the Legends Classic at the Barclays Center in Brooklyn. Dick’s energy and ability to feel comfortable in every setting never ceases to amaze me. You never know who he’ll be pictured with next on his Twitter feed (@DickieV).

Favorite segment or interview:
We had some great fun with our “Ask Bilas” segments on-site during the entire Georgia-Kentucky game last March. Jay Bilas has been able to really embrace Twitter (@JayBilas) to engage with fans and share his incredible depth of knowledge.

#Hashtag of the year for 2013: continue reading…

posted by on January 9, 2013 4:10 PM

Forward/Rewind: MLB/Tennis


Tennis


Jamie Reynolds, Vice President, Event Production

#Hashtag of the year for 2012:
#ServingUpDrama. Tennis provided a compelling 2012, starting with Victoria Azarenka serving notice at the Australian Open that she is among the elite with her first major title. We also witnessed the longest championship match in Grand Slam history (Novak Djokovic over Rafael Nadal in nearly six hours). At the French Open, Maria Sharapova completed a career Grand Slam, and at Wimbledon, we witnessed arguably the biggest upset in history and saw an unknown take out a legend (Lukas Rosol over Nadal in the second round).

Jamie Reynolds

Jamie Reynolds

Serena Williams enjoyed a golden summer winning both Wimbledon and the US Open plus Olympic Gold, while Roger Federer returned to No. 1 with a victory in London. At the US Open, Andy Murray’s quest for a major was fulfilled and the retirements of Kim Clijsters and Andy Roddick at the US Open tugged on emotional heartstrings.

#Hashtag of the year for 2013:
#WhoWillRule? In 2012, the Big Four (Nadal, Djokivic, Murray and Roger Federer) ruled the men’s game more than ever with each taking one major. Yet Nadal hasn’t played since June and Federer is 31. The question becomes: Who is ready to break through?

On the woman’s side, a trio of greats pulled away from the pack — Serena Williams, Sharapova and Victoria Azarenka. But a younger group emerged eager to crash the party — French Open finalist Sara Errani, Wimbledon finalist Agnieszka Radwanska, and Angelique Kerber, whose rise in the rankings from No. 32 a year ago to No. 5 today was punctuated by 14 wins at the majors.

A big prediction for your property in 2013:
Our goal is to advance and enhance the franchise elements that have defined ESPN Tennis. Our theme, “Discovery and Access,” takes fans behind the “velvet ropes” to experience the stars at home, at practice or just living on the road. We work with the rightsholders to gain access to places the fans can’t get to.

Through the highly-stylized bumps or teases or “Behind-the-Scenes” elements produced by our Feature Unit, we have terrific “accents” to lace through the hundreds of hours of Slam coverage. Presenting the athletes honestly and fairly, we’ve earned their respect. They trust our team, they recognize our producers and shooters, and we are discovering access gets better with each event. We then use it to create equity across all our ESPN platforms, including social media.

A prediction? Perhaps it’s more of a hope: that after six nominations in the last four years, the tennis family finally earns the Gold and wins a Sports Emmy.–By Dave Nagle

FrontRowDesign_Final

Editor’s Note: With this multi-week series — the Front Row Forward/Rewind, 2013/2012 — ESPN’s Communications Department takes the pulse of content executives throughout ESPN for their views on what’s ahead across ESPN for 2013 and some of what transpired in 2012. The snapshots provide a look at where ESPN has been, where it’s going and how it plans on getting there.

MLB

Mike McQuade, Vice President, Production

Best off camera moment:
The best off camera moments to me always involve humor and things that are unexpected. I remember how Terry Francona was unable to put his headset on properly on Sunday Night Baseball telecasts. Also, the second day we were working with Terry, he ran out of gas driving to the stadium during Spring Training and he and Dan Shulman had to push the car off of the interstate. In terms of the Monday Night Baseball team, Rick Sutcliffe was looking at the players on Manny Acta’s Washington Nationals team and said “Boy, no wonder he couldn’t win with the Nationals.” Tim Kurkjian then said, “Well, he had nothing to work with — there were no Major Leaguers on that team.” Then you hear Aaron Boone say, “Hello, I’m in the room.” Aaron was on the team.

Mike McQuade

Mike McQuade

Favorite segment or interview:
My favorite segment on the game side was when Los Angeles Dodgers’ Scott Van Slyke hit the go ahead three-run home run against the St. Louis Cardinals in the seventh inning on Sunday Night Baseball May 20, 2012. As far as Baseball Tonight, it had to be our “Baseball Tonight at the World Series” postgame show for Game 2. I thought our analysts were especially poignant about how the [Detroit] Tigers needed to score runs and get back into the series. Thought it was one of our best shows. In terms of interviews, it has to be “Kurkjianing”: Every time someone did an impression of Tim last season.

#Hashtag of the year for 2013: continue reading…

posted by on January 8, 2013 9:40 AM

Forward/Rewind: NBA/ESPN The Magazine


ESPN The Mag


Chad Millman, Editor-in-Chief

Chad Millman

Chad Millman

What excites you most about 2013?
The Mag grew in several ways the past 12 months, with all the storytellers — from designers to photo editors to the folks working with words — getting a much better feel for what kind of magazine we want to be and how to exist within ESPN. Now that we’ve laid that foundation, I think there is a greater opportunity for us to have an impact, both on our readers and as content partners, with the rest of the platforms at ESPN.

Name the one moment from 2012 that exemplifies your team’s approach to delivering its content.
The execution of the “One Day, One Game” issue we did from Baton Rouge, La. about the LSU-Bama game. That started as just an idea for the magazine but grew into a multi-platform experience that included every element of the company including a coordinated effort with the ESPN social team. On game day, we had photo editors culling thousands of behind-the-scenes pics for a running photo gallery on ESPN.com that received one million hits in 24 hours. Two weeks later, we produced an issue that collected all this for a record of one of the season’s best game, which exemplified the best of college football.

The most popular #Hashtag of 2013 will be. . .
#Mag15. Because The Mag is celebrating its 15th anniversary in 2013, which will include a double-issue commemorating where sports has been since we were born and where it is going as well as a coordinated effort with SportsCenter to air vignettes about the biggest moments in sports during our decade-and-a-half.
–By Carrie Kreiswirth

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Editor’s Note: With this multi-week series — the Front Row Forward/Rewind, 2013/2012 — ESPN’s Communications Department takes the pulse of content executives throughout ESPN for their views on what’s ahead across ESPN for 2013 and some of what transpired in 2012. The snapshots provide a look at where ESPN has been, where it’s going and how it plans on getting there.

NBA on ESPN

Tim Corrigan, senior coordinating producer

Best off camera moment:
Watching how our team of 300 people (all departments, all platforms) come together at the NBA Finals is such a source of pride for everyone. The mission is simply “whatever it takes,” and everyone lives up to that standard. The NBA Finals comes at the end of a 10-month season and there is nothing better than the payoff when a team or player achieves their ultimate goal. In the last five years we have watched the Celtics “Big 3” win their first title, Kobe [Bryant] go back-to-back, Dirk [Nowitzki] win and have to leave the court because he was so emotional and LeBron James finally quieting his critics.

Tim Corrigan

Tim Corrigan

Favorite segment or interview:
Two favorite moments: First was Game 4 of the NBA Finals when LeBron James had leg cramps. Everything about his story became heightened in that one moment — his struggles to get up the court, laying down on the court, his teammates carrying him off the court and the trainers massaging him and getting liquids into his body. Then he checks back into the game, the building explodes and he pays it off with a dramatic three-pointer that leads to a victory. Nothing can compare with the world’s greatest basketball player fighting through injury to ultimately lead his team to the NBA Championship. The second was at the end of Game 5 with the “unbridled joy” LeBron showed on the sidelines as the clock counted down. Watching someone’s dream come true was truly remarkable.

#Hashtag of the year for 2013: continue reading…

posted by on January 7, 2013 12:00 PM

Forward/Rewind: NASCAR/Golf


Golf


Mike McQuade, Vice President, Production

Mike McQuade

Mike McQuade

#Hashtag of the year for 2012:
#RoryMcIlroy. His emergence as really being the face and force of golf was a big story in 2012. His win at the PGA and the Ryder Cup at the end of the year and his new deal with Nike cemented his place as being the next “it” guy in the sport.

#Hashtag of the year for 2013:
#TigerWoods. At least for the first half of 2013, focus will be on whether Tiger can respond to Rory McIlroy becoming the new “it” guy. The questions that we as broadcasters of the sport are going to try to find out is will this elevate Tiger’s game and motivate him to make that last step in his comeback to start winning majors? I think it’s a critical year for Woods in that regard.

A big prediction for your property in 2013:
As we hone in on the majors — and that’s what we focus on in our golf coverage, our Big 3 that we do, the Masters, U.S. Open and Open Championship — are at probably three of the most historic and venerable sites. I’m probably most excited about the idea of returning to Merion (U.S. Open), where everyone who’s ever won there is a legend in the sport. I think the combination of that and Murfield (Open Championship), where you also have legends win, in my mind it will add up to the potential of a great year in the sport. It doesn’t seem like there are fluke winners at either Murfield or Merion and seems like greatness rises to the top at both of those venues.
–By Andy Hall

FrontRowDesign_Final

Editor’s Note: With this multi-week series — the Front Row Forward/Rewind, 2013/2012 — ESPN’s Communications Department takes the pulse of content executives throughout ESPN for their views on what’s ahead across ESPN for 2013 and some of what transpired in 2012. The snapshots provide a look at where ESPN has been, where it’s going and how it plans on getting there.

NASCAR

Rich Feinberg, ESPN vice president, motorsports, production

Best off camera moment:
Brad Keselowski sat in our production truck for the Nationwide Series race at Richmond in September and it was both fun and interesting. He had been to Bristol a few weeks before that for a “Car Wash” and he was really interested to see what goes on behind the scenes. Toward the end of the race, we were involved in our replay sequencing after an on-track incident and he suggested to us on a particular angle if we started the replay earlier, he could help us understand how what ultimately happened was a result of what happened about three-quarters of a lap before that. We all walked out of the truck and said we should have him in there more often.

Rich Feinberg

Rich Feinberg

Favorite segment or interview:
The interviews after the incident between Jeff Gordon and Clint Bowyer in Phoenix. It really put a spotlight on what a lot of the drivers were feeling and how they thought they needed to take actions into their own hands. They were very real and transparent as both athletes and competitors on our air.

#Hashtag of the year for 2013: continue reading…

posted by on January 4, 2013 12:00 PM

Forward/Rewind: NFL/ESPN.com’s Top 10 ‘Most-Viewed’ Stories of 2012


Top Stories from ESPN.com


From breaking news, to investigative stories, commentary pieces and rankings, a good recap of the year in sports can be seen in ESPN.com’s most viewed stories in 2012.

Millions of fans visit ESPN.com as their online destination for the latest news and insights, and the site looks to continue its lead in the Sports category in 2013, carrying over an average minute audience of 77,000 last year, 52 percent higher than its closest competitor (source: comScore).

“Our list of the most trafficked stories each year is a barometer of what resonates most with sports fans,” said Patrick Stiegman, editor-in-chief, ESPN.com. “2012 was no exception to the trends of previous years. Coverage of the NFL, popular with fans seemingly 24/7/365, as well as breaking news — unfortunately, sometimes tragic — from around the sports world proved to be the most widely consumed content on our sites.”

#10#NBArank: Lebron James No. 1
#9NFL unveils new uniforms for 32 teams
#8NFL hammers Saints for bounties
#7Junior Seau dies at 43
#6Reilly: The Inspiration of Tim Tebow
#5Alipour: Sex in the Olympic village
#4NCAA levels sanctions on Penn State
#3Howard to Lakers deal complete
#2Chiefs Belcher kills girlfriend, self
#1QB Peyton Manning chooses Broncos

By Kristie Chong-Adler

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Editor’s Note: With this two-week series — the Front Row Forward/Rewind, 2013/2012 — ESPN’s Communications Department takes the pulse of content executives throughout ESPN for their views on what’s ahead across ESPN for 2013 and some of what transpired in 2012. The snapshots provide a look at where ESPN has been, where it’s going and how it plans on getting there.

NFL

Seth Markman, senior coordinating producer, NFL studio shows

Best off camera moment:
It was actually the night Mike Ditka suffered a minor stroke. As a show and as a family, we were all very concerned. I tried his cell phone when he was in the hospital. I thought I was going to get his voicemail but he picked up and said, “Seth, I’m alright.” For me, there’s no better moment than that this year. When I called around to everyone on the show, they were equally relieved and happy to hear the good news.

Seth Markman

Seth Markman

Favorite segment or interview:
The day after Veterans Day, Rick Reilly did a very touching piece for Monday Night Countdown about a father and son who, at their own expense, went to every NFL stadium this year and took Wounded Warriors to games. I had the chance to meet them in New Orleans at our Monday Night Football game. It was an amazing experience. So, Rick does this great piece and when it ends Coach Ditka interrupts Chris Berman during the bump. He tells Rick, “Have them get in touch with me. I’m paying for the rest of their trip.” It was just a great moment. A day later I got a note from the father and son asking me to thank Ditka because he was paying their expenses for the rest of the season.

#Hashtag of the year for 2013: continue reading…

posted by on January 3, 2013 8:00 AM

Forward/Rewind: X Games/Boxing


Boxing


Matt Sandulli

Matt Sandulli

Matt Sandulli, Senior Coordinating Producer, Production

#Hashtag of the year for 2012:
#FNF. In 2012 we established our “Friday Night Fights” social media presence, which gave us the ability to provide fans the most important news and information and trending topics from the world of boxing. We used #FNF exclusively for branding opportunities to tie back to the show and create a seamless outlet of information regardless of platform.

#Hashtag of the year for 2013:
I am predicting that #PacquiaoMayweather will be talked about all year long; however it is unlikely that the fight will come to fruition in 2013. With Pacquiao’s stunning loss to Marquez, he will need a win over a strong opponent to gain momentum for a potential Mayweather fight, which in my opinion will take longer than one calendar year. Unfortunately, this fight will most likely take place when these two guys are past their prime in the Fall of 2014.

A big prediction for your property in 2013:
Fans will enjoy getting even more boxing on “Friday Night Fights” in 2013 when the weekly series returns for its 15th season adding a third scheduled bout to each telecast, and capitalizing on the resources provided by our new multi-year agreement with HBO to provide even more access to the biggest fights of the year. – By Stephen McDonald

FrontRowDesign_Final

Editor’s Note: With this multi-week series — the Front Row Forward/Rewind, 2013/2012 — ESPN’s Communications Department takes the pulse of content executives throughout ESPN for their views on what’s ahead across ESPN for 2013 and some of what transpired in 2012. The snapshots provide a look at where ESPN has been, where it’s going and how it plans on getting there.

X Games

Phil Orlins, Coordinating Producer, ESPN 3D & X Games

Best off camera moment:
On the next to last day of X Games LA, Topy Heikennen came up well short in RallyCross jump practice. When you come up short on a 60-foot gap jump in a car it’s never good. All of our cameras were inside Staples Center getting ready for a Moto X event. A few minutes later, a great hand held shot from right alongside the gap jump appeared in our truck.

It turned out that Mike Zigmont from our Emerging Technology team was on his lunch break and ran out to get a shot of Rally practice on his iPhone. The shot of the crash was great but what meant the most was that, even though “Ziggy” was already working endless hours building our virtual graphics, all he wanted to do on his break was run out and get some shots of the Rally cars jumping. It’s that passion for the event that I’ll remember more than the crash or the shot.

Phil Orlins

Phil Orlins

Favorite segment or interview:
Unfortunately our most memorable segment came as the result of the death of four-time X Games Ski Gold Medalist Sarah Burke. After a crash in practice in mid-January Sarah passed away a few days before X Games Aspen.

It’s impossible to adequately express how many people in all areas of the X Games family had been touched by Sarah’s friendship and spirit. She was one of a kind as an athlete and a person. With the help of everyone who is part of the X Games we were able to create a memorable tribute to Sarah that culminated with the X Games athletes slowly riding down a darkened superpipe with candles. It’s still very difficult emotionally to watch. I will never forget how so many people from so many different areas of the X Games came together to contribute everything they could to honor Sarah’s memory.

#Hashtag of the year for 2013: continue reading…

posted by on January 2, 2013 12:30 PM

Forward/Rewind: College Football/ESPN.com


ESPN.com


Patrick Stiegman, Editor-In-Chief

Patrick

Patrick Stiegman

#Hashtag of the year for 2012:
#NBARank: ESPN’s innovative, massively trafficked, Twitter-fueled ranking of every player in the NBA, 1-500, raised the bar for cross-platform social journalism. From No. 500 (Eddy Curry) to No. 1 (LeBron James), the picks were rolled out, challenged and applauded on a daily basis in the social space, ensuring this hashtag captured the attention of NBA fans and players alike.

#Hashtag of the year for 2013:
#Brazil2014: OK, so yes, it’s a 2014 hashtag in 2013. But the momentum is already sizzling for the 2014 FIFA World Cup in Brazil, which — based on Brazil’s unparalleled success on the pitch, the zeal of its fans and the rich history and passion of futbol in South America — could be a sport spectacular without precedent. As the soccer-crazed locals say, “Nada mas importa.”

A big prediction for your property in 2013:
Over the next year, we’ll offer unprecedented customized, personalized and convenient access to our world-class sports news and information, regardless of device or platform. Mobile? Tablet? Computer? (See video below) From long-form storytelling to breaking news, scores to fantasy games, WatchESPN to live alerts and analysis, ESPN will seamlessly enhance the offerings across screens. –By Kevin Ota

FrontRowDesign_Final

Editor’s Note: With this multi-week series — the Front Row Forward/Rewind, 2013/2012 — ESPN’s Communications Department takes the pulse of content executives throughout ESPN for their views on what’s ahead across ESPN for 2013 and some of what transpired in 2012. The snapshots provide a look at where ESPN has been, where it’s going and how it plans on getting there.

College Football

Ed Placey, ESPN Sr. Coordinating Producer

Best off camera moment:
As part of my job, I get to travel to many games throughout the season – often double-dipping to hit two in a week. One of the things I enjoy most on those trips is the opportunity to watch the crews work together as a team to deliver the best viewing experience for the fan at home. I often wish people could see the dedication, passion and respect our production crews have for college football and towards their job.

Ed Placey

Ed Placey

Favorite segment or interview:
Despite having produced more than 400 games, we still have several left so I am holding out on this answer until all the games are done. There are many I could point to, but I love the idea we will do something that tops all of those in the upcoming bowl games.

#Hashtag of the year for 2013: continue reading…

posted by on December 31, 2012 10:59 AM

Forward/Rewind: Soccer and 30 for 30


30 for 30


Dan Silver, Director of Development, ESPN Films

Dan Silver

Dan Silver

#Hashtags of the year for 2012:
#Broke. This was the most tweeted about film we’ve ever produced, and was the most tweeted about TV show on the night of the premiere. From athletes to fans, as the film played out, it was clear that “Broke” sparked a conversation in the social space. It was an incredible way to commence the second volume of 30 for 30.

#Hashtag of the year for 2013:
#9forIX. This coming summer we’re launching a series of nine documentary films about women in sports directed by outstanding female filmmakers. The series is executive produced by Robin Roberts and Jane Rosenthal for ESPN Films.

#ComingSoon. How’s that for an unsatisfying movie teaser? 2013 will see the release of some films we’re really excited about. We’ll be bringing our fans stories from the sports of baseball, basketball, football, hockey, tennis and even surfing.

A big prediction for your property in 2013:
As they say in Hollywood, you’re only as good as your last film. So my big prediction for us in the coming year is that we’ll continue to push the limits of cinematic sports storytelling by seeking out fresh new voices with unique visions on old, new and little known narratives. We’ll continue striving to make our next film our best film.–by Jen Cingari

FrontRowDesign_Final

Editor’s Note: With this two-week series — the Front Row Forward/Rewind, 2013/2012 — ESPN’s Communications Department takes the pulse of content executives throughout ESPN for their views on what’s ahead across ESPN for 2013 and some of what transpired in 2012. The snapshots provide a look at where ESPN has been, where it’s going and how it plans on getting there.

ESPN Soccer

Amy Rosenfeld, ESPN Sr. Coordinating Producer

Best off camera moment:
This started as an off camera moment but then quickly became an on camera moment. After three months growing a Yosemite Sam mustache, studio analyst Alexi Lalas finally shaved it during halftime of our live MLS Cup 2012 telecast from the Home Depot Center on ESPN. We went to break following a live interview with MLS Commissioner Don Garber and by the time we came back on air, Alexi was clean shaven. We showed a brief highlight of the Alexi shaving on the set as we returned from break.

Amy Rosenfeld

Amy Rosenfeld

Favorite segment or interview:
Our halftime piece for the U.S. Women’s National Team match versus Japan in the Kirin Cup on April 1, 2012, featured a Julie Foudy interview with US midfielder Shannon Boxx. In the story, Shannon, for the first time on television, discussed her struggle with Lupus and also revealed that she had been playing with Sjögren’s syndrome for most of her national team career.

#Hashtag of the year for 2013: continue reading…

posted by on December 28, 2012 11:00 AM

Forward/Rewind: Monday Night Football and espnW


espnW


Laura Gentile

espnW VP Laura Gentile

#Hashtag of the year for 2012:
#Olympics. It was a breakthrough Olympic Games for women around the world: 1) Every single country was represented by at least one female athlete. 2.) The US Women were dominant — winning 65 percent of Team USA’s gold medals. 3.) Young girls and women across the globe were inspired by such achievement. Personally, I had the opportunity to attend my first Olympic Games and I was in awe of the event in its scope and magnitude.

#Hashtag of the year for 2013:
#IOCprezNawal. Nawal el Moutawakel from Morocco becomes the first female President of the IOC. The election takes place in Buenos Aires in September 2013.

A big prediction for your property in 2013:
There will be more of espnW on TV. Viewers will see espnW content being featured more and more across ESPN networks, particularly within all live women’s sporting events. — Posted by Diane Lamb

FrontRowDesign_Final

Editor’s Note: With this two-week series — the Front Row Forward/Rewind, 2013/2012 — ESPN’s Communications Department takes the pulse of content executives throughout ESPN for their views on what’s ahead across ESPN for 2013 and some of what transpired in 2012. The snapshots provide a look at where ESPN has been, where it’s going and how it plans on getting there.

Monday Night Football

Jay Rothman, Producer, Monday Night Football

Best off-camera moment:
U.S. Marine Sgt. Zach Stinson, a 23-year-old who lost both legs on a tour of duty in Afghanistan and spent the past two years at Walter Reed Hospital, spoke to our group at our morning production meeting in Pittsburgh before the Chiefs-Steelers game. He walked in and received a standing ovation. There wasn’t a dry eye in the room. His words were inspiring and having him in our meeting gave us a true appreciation for Veterans Day.

Jay Rothman

Jay Rothman

Favorite segment or interview:
The Hail Mary touchdown on the final play of the Packers-Seahawks game in Seattle was the play of the year on MNF and a defining moment of the NFL season. The overwhelming controversy surrounding the call was the ultimate in “water cooler” talk, and just a few days later it was the end of the replacement officials. Amidst all the confusion, our crew had that play covered from every angle.

#Hashtag of the year for 2013: continue reading…